Description: In 1945, Elchim, first in Italy, introduced the professional hairdryer on the market and opened up the door to the development in Italy of a set of tools designed specifically for hairdressers to let them better satisfy their customers. The Company?s pay-off ?Healthy hair for your beauty? expresses the care and love for the beauty of hair and at the same time, the global commitment of the company in over 48 countries and serving more than 120,000 stylists worldwide. Now, proud to introduce you t