"International Trade Fair of Cosmetics, Hairdressing, Fitness, Fashion, and Bijouterie."
The focus of Beauty Word Autumn is on professional beauty products and procedures, offering work supplies, uniforms, training, masterclasses, and the newest trends in the field for beauty, health, and wellness specialists. Mass consumption and end consumer-targeted products are also presented of course, but rather than focusing on retail sales, the main aim of the autumn fair is to offer new ideas, inspiration, and new knowledge.